Jonathan Ford speaks at the Dieline conference 2012 in Boston

Spend just under an hour with Jonathan Ford and rampant elves, breast-shaped cake and robot garbage crushers. Nope, it’s not a beauty parade of design, but rather the dark and murky truth about some of the riskier things they've done that make people choose Pearlfisher over other design firms. Or not.
 
(Health warning: this presentation is not for the faint-hearted)