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Jesper Vilstrup, General Manager of LEGO House to speak at Life Mode Copenhagen

We’re excited to announce that Jesper Vilstrup, General Manager of LEGO House – a new LEGO experience house in the town Billund, Denmark – will be speaking at Pearlfisher Futures’ exclusive launch of LIFE MODE 2018: HOW BRANDS CAN DESIGN THE LIVES WE WANT TO LIVE, an exclusive Pearlfisher event exploring the future of lifestyle branding.

With more than 17 years of experience as the General Manager Jesper’s aim is to give LEGO fans of all ages the ultimate LEGO experience. Designed for the young and the young at heart, LEGO House is composed of 21 huge “bricks” stacked on top of one another to evoke a toy building. Jesper has ensured the House is a manifestation of the very essence of the LEGO idea, organising experiences and exhibitions related to the LEGO philosophy that learning through play promotes innovation and creativity.

Jesper will be joining the exciting line-up also including Carla Camilla Hjort, Founder and Director of IKEA’s Space 10.

The Life Mode 2018 event series marks the launch of Pearlfisher Futures’ latest insight report exploring the future of lifestyle branding. It will launch with a series of events taking place in London, New York, San Francisco, Chicago, Minneapolis and Copenhagen. To register your interest, please get in touch with us at lifemode@pearlfisher.com.

Life Mode Copenhagen 2018:
KLUB
Linnésgade 25
1361 København

22nd November 2018
2pm – 5:30pm

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