Following its viral success in the UK, Pearlfisher brought JumpIn! – the interactive art installation promoting the transformative power of play – to the U.S. from August 21st through September 21st.
As a leading creative agency, Pearlfisher is renowned for championing creativity in incredibly diverse ways. As studies have shown that play can bring about extraordinary results for creative thinking, the agency created an interactive installation made up of 81,000 white balls, and invited clients, friends and the public to come JumpIn! and experience the power of play first hand.
In order to share the transformative power of player with a wider audience, Pearlfisher New York hosted JumpIn! in their new SoHo office for one month.