Both winning in the Packaging Design category, our design for BEARFACE won Gold and for Jacob’s, Silver. Our design for BEARACE was inspired by modern Canada and reflects the brand’s mentality to ‘HIDE NOTHING, FEAR NOTHING’, this comes to life in the design through bold typography, authentic illustrations and a crafted aesthetic. For Jacob’s, we approached this work with the intention to celebrate the traditional qualities of the brand to create a new iconic expression.
Our work for YQ by Yoplait won Gold in FAB’s Brand Identity category. The new design we created for YQ by Yoplait expands the General Mills portfolio and steps away from category conventions by cueing a more gender-neutral product.
The FAB Awards is an International Awards program focused entirely on work done for Food And Beverage brands and outlets, this year there were over 3600 entries from 60 countries. To find out more about our work that won in this year’s awards visit the Work page on our website here.