We are delighted to announce that Yael Alaton, Partner, Vision & Strategy at Pearlfisher London has been invited into Forbes Agency Council, an invitation-only community across successful creative, advertising, media strategy and public relations agencies.

Membership in the Forbes Agency Council is a distinguished honour and a testament to Yael’s 18 years at Pearlfisher and her contribution to the brands and clients we partner with across a diverse industry landscape. As a member, Yael will have the opportunity to share thought leadership insights and collaborate with top agency leaders.

“We are honoured to welcome Yael Alaton into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Agency Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”

As an accepted member, Yael will connect and collaborate with other respected local leaders and work with Forbes’ professional editorial team to share her expert insights on Forbes.com, as well as contribute to published Q&A panels alongside other experts.

“I am delighted to be joining the Forbes Agency Council, as such a valuable and impactful community for global businesses. The partnership will undoubtedly help to further establish our agency’s leading expertise in how transforming a brand, from its very core, can create the most powerful human connection, and ultimately achieve business growth.” – Yael.

For more information about Forbes Agency Council, visit forbesagencycouncil.com.