Our work for YQ by Yoplait is included in the best of the Packaging Design for this year’s Core77 Design Awards, earning the “Notable” title amongst other food and beverage brands. Following a voting period that ended on July 8, YQ by Yoplait also won the Community Choice Prize as voted on by Core77 readers and the public.
We constructed the strategy, design, tone of voice and the visual identity design for YQ by Yoplait, which reflects the straight-forward, no nonsense personality of the brand. We’re proud that throughout the last year, YQ by Yoplait has been recognized as best in class for its visual identity, graphic design and packaging design.
Now in its eighth year, the Core77 Design Awards honor standout work from all facets of the design industry – interiors to branding, products to packaging.