Head of Strategy
I grew up in the midwest, studied in the south, worked in Amsterdam, New York and London and am married to a Brit, so I like to think I approach challenges with a well-rounded, global perspective.
For the last 10 years, I have worked in brand strategy across advertising agencies and Google’s global campuses to help clients realize the potential in digital solutions. I found my place at Pearlfisher London, doing the type of pure brand strategy that I have always wanted to do, and joined our New York team when my family moved stateside. In my position, when I’m faced with something that initially seems foreign or overwhelming, I feel empowered by the prospect of digging in and familiarizing myself with new concepts.
Although my husband and I loved our nomadic life for many years, we now feel very much at home in Brooklyn with our two wonderful and precocious boys, Oliver and Charlie. When I can, I love to see live entertainment, get on the bike at a spin class or cozy up with a good book.