The Coca-Cola Company is the undisputed global leader in the beverage industry. As their Lead Designer, heading up design vision and strategy for global brands, Alex Center talks about using creativity to build iconic brands like vitaminwater, smartwater and Powerade.
Season 4. Episode 11. Freddie’s Flowers – Blooming in the world of subscription servicesSee interview
Season 4. Episode 8. How Dropbox broke out of its corner in tech to foster a more energetic, multi-dimensional role with consumersSee interview
Season 4. Episode 9. 4GGL – Why radical innovation is necessary to drive real social changeSee interview