Challengers & Icons
Series 2. Episode 5. How Industry City Distillery is disrupting the vodka category
Dave Kyrejko’s inspiration to start a vodka distillery was actually a by-product of a happy accident: by using a scientific method of fermentation instead of the more traditional approach, Dave inadvertently found a more efficient way to make a spirit that was far superior to the competition’s. Here, Dave discusses creativity as the mother of invention.