Last night, we celebrated the seventh annual Transform Awards North America with industry peers at the Manhattan Penthouse.
In summarizing the night, Transform Magazine wrote:
“SoGood Saké and Pearlfisher were the stars of the night. They won Golds in ‘Best strategic or creative development of a new brand,’ and ‘Best visual identity from the food and beverage sector,’ and took home the most coveted award of the night, the ‘Grand Prix’ award. Pearlfisher’s design reframed the way saké is consumed in the US and created a new American tradition around this product. Judges were impressed by its approach to both design and strategy.“
We are very proud that our strategic approaches and design solutions for six of our brand partners were recognized over the course of the night, including:
Best Use of Packaging
- Gold: McDonald’s
- Silver: SoGood Saké
- Bronze: Tecate ALTA
Best Creative Strategy
- Silver: McDonald’s
Best Strategic Development of a New Brand
- Gold: SoGood Saké
Best Visual Identity for a Charity / Non-profit
- Gold: Ocean Generation
Best Visual Identity for Food & Beverage
- Gold: SoGood Saké
Best Visual Identity for Lifestyle & Wellness
- Gold: Hum by Colgate
- Silver: Elaluz
Grand Prix
Read Transform Magazine’s event recap and see the full list of winners here.